Giorgos Anastasiadis

Giorgos Anastasiadis

Giorgos is among the leading authorities in Greece’s branding sector. He is the co-owner and the managing partner of MILK Branding Professionals, one of the most respected branding agencies in Greece. At the same time he teaches in the MSc Marketing programme of ALBA Graduate Business School, he contributes his efforts in Organization Earth, an NGO that focus on the concept of Social Environmental Intelligence, and he writes “Brand Forward”, a weekly column for Marketing Week magazine.

During his 20 years’ career in brand management, brand consulting, branding and advertising he has contributed in the development and growth of numerous brands for more than 100 organizations, practically of every size & sector, including big multinational firms such as Diageo, Coca-Cola, Heineken, Nestlé, Philip Morris, Beiersdorf, Henkel, Wind, and Vodafone, and also Greek firms such as Sarantis, Kallimanis, Forthnet, Minerva on their way to local and international expansion. Most of those brands made a difference in the Greek market and quite a few are exported internationally.

He is a founding member of Organization Earth, of EDEE’s Branding & Design Council and of HEPO’s “DesignGreece” initiative and a member of the Self-Regulation Council of Greek Advertising. He has delivered speeches in numerous marketing conferences and he has participated in the judging committees of quite a few marketing and design competitions.

Giorgos holds a BSc in Business Administration from the University of Piraeus and an MSc in Marketing from the University of Stirling.